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Vadim Kirienko's Articles in Advertising

  • Are Online Ads Worth Your Buck?
    When considering online advertising you have to look at the potential return to determine if they are worth your investment. With internet advertising, as will many other forms, it is a numbers game. If you anticipate that 10 percent of those who see the ad will respond and ten percent of those respondents will result in a sale, you should consider that 10,000 advertisement in print media would see 1,000 respondents resulting in 100 sales.
  • Advertising Is Key To Home Business Success
    While word of mouth is a wonderful and free way to get the word out about a business, it is not the “be all end all” of advertising. Advertising with television spots, radio spots, on billboards, and in print are all still very effective ways to get the word out. These methods of advertising are quite expensive and not as realistic for many small businesses


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