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John Neyman's Articles in Public Relations

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  • Formatting Your Press Release
    Once you know the basics involved in writing a Press Release, you’ll find it's a pretty simple process to put one together. In fact, if you conform to "industry standards" and include the information that reporters and editors are expecting to find, your press release stands a very good chance of actually being used.
  • The Secrets of Writing an Effective Press Release
    Getting publicity for your business can seem like an impossible task -- something that only happens for "big" companies that can afford to hire publicists. But not now......
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