Chanel Perfume

If you don't know what Chanel perfume is, then you must have lived in a cave your whole life. Chanel is THE perfume, the one and only. It has been dabbed on women's wrists for close to a hundred years now, and it continues to be the status symbol for the rich and famous.

Sadly, many imitators have tried to sully the great name of Chanel by making cheap knockoffs and selling them to all those who wanted to pretend to be rich and famous. It has been especially prevalent in third world countries, such as Thailand and India, where the police do not care for trademarks as we do in America.

For those of you who are wondering what the big deal about Chanel is, let me explain. Coco Chanel (Chanel's founder) wanted a perfume that embodied high-society and empowered women. She spent her life endeavoring to reach her goal, and while she probably didn't expect her perfume to be this big of a deal, she made it a big deal from the start.

Flash forward to today, where Hollywood celebrities and famous people all over the world are wearing the Chanel perfume. They choose it because it represents status, it represents fame, it represents a person of high-society, just like Coco envisioned.

Such free advertising and also the effect of celebrities endorsing Chanel perfume has made millions of women want to own a bottle of such perfume for them, thus contributing to the success of this brand even more.

Of course it helps to have a hundred years to tweak your marketing plan, and that's an area Chanel is not weak in. They have kept an edge on the marketing campaign, such as hiring Nicole Kidman to be the face of Chanel and producing an advertising film starring the actress. They are on top of their game and their profit margin reflects their great successes.

The hugely popular Chanel No. 5 that was the brainchild of Ernest Beaux contains ylang-ylang and also neroli and blends of jasmine as well as rose makes for a very alluring perfume indeed. Though no one (outside of the company) really knows the exact blend, there is no doubting its popularity and it is believed that a bottle of Chanel No. 5 is sold once every thirty seconds. So, this product is certainly filling the coffers of its maker while proving it a huge success with the public as well.

It usually costs about $80 dollars to get you a 1.7 oz bottle of the famed Chanel No. 5, but if you order from a discount site, you'll get a 2.5 oz for roughly the same price. No matter what happens, Chanel is here to stay and it's no secret, if you want to impress, you need Chanel.

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